Reducing waste and inefficiency

It has been suggested that nudges – approaches that steer people in certain directions while maintaining their freedom of choice – might offer an effective way to change behaviour and improve outcomes at lower cost than traditional policy tools.

health f
Image source:

Nudges have been applied across a wide range of areas in the UK and globally. However, there is relatively little in the way of coverage of nudge-type behaviour change interventions to health care specifically and some uncertainty about how effective nudges are in bringing about desirable behaviour change.

This review begins to address this gap by:

  1. providing a map of the evidence of the application of nudge-type interventions in health care
  2. considering opportunities for reducing inefficiency and waste in health care.

The review identifies:

  • nudge-type interventions with potential to increase efficiency and reduce waste in health care
  • areas of inefficiency and waste to which nudge-type interventions might be productively applied
  • opportunities and considerations for those looking to introduce nudge-type interventions

Reference: Behavioural insights in health care: Nudging to reduce inefficiency and waste

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s